
McVitie’s advert song: it’s a reworked Together in Electric Dreams
McVitie's new ad puts five of its biscuits in one film for the first time, soundtracked by a reworked version of the 1984 Philip Oakey and Giorgio Moroder hit.
Every McVitie's campaign we have reviewed, scored on the same five criteria.

McVitie's new ad puts five of its biscuits in one film for the first time, soundtracked by a reworked version of the 1984 Philip Oakey and Giorgio Moroder hit.