73/100Weetabix beans: the tweet that started a 600-brand pile-on
One photograph of Heinz Beanz on two biscuits, no paid media, a day of brand replies and a debate in the House of Commons. Frank PR's Beanz on Bix, reviewed.
Every Weetabix campaign we have reviewed, scored on the same five criteria.
73/100One photograph of Heinz Beanz on two biscuits, no paid media, a day of brand replies and a debate in the House of Commons. Frank PR's Beanz on Bix, reviewed.