Sour Patch Kids launches in the UK by tearing into an Oreo poster
VCCP's first UK campaign for Sour Patch Kids, Not As Sweet As They Look, includes special-build posters where the sweets attack a neighbouring Oreo ad. Both are Mondelēz brands.
Format
Outdoor
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Ikea’s Storage is Sexy posters are Mother’s last work after 16 years, as VCCP takes the account
Mother signs off 16 years as Ikea's UK agency with cheeky PAX wardrobe posters, before VCCP takes over the UK and Ireland account.
Whitworths ‘Eat nuts. Live longer’ ads banned by the ASA over health claims
The ASA has banned Whitworths' 'Eat nuts. Live longer' billboards as shared on Instagram, ruling that a promise to live longer is an unauthorised health claim and implies disease prevention.