No CMO sits on a FTSE 100 board, new study finds
In 2007 fourteen FTSE 100 companies had a marketer on the main board. Today none do, though 70 per cent have marketing expertise somewhere at the table.
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UK creator revenue will pass £1bn this year, IAB UK finds
The first dedicated measurement of the UK creator market puts partnership revenue at £966m for 2025 and £1.2bn for 2026, growing at twice the rate of the rest of digital advertising.