The 15 best beer adverts ever made, ranked
Fifteen beer adverts ranked on idea, craft, bravery and evidence, from Heineken's Refreshes the Parts and Carling's Dambusters to Dos Equis and Corona, with verified credits.
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Music in advertising: how a track makes or breaks a campaign, and what it costs
A track can carry a film, move a record to number one and date a campaign inside a quarter. What sync and master licences actually cover, roughly what they cost, and where brands get burned.
78/100Nationwide “A good way to bank” advert: Dominic West, the fairer-share pitch, and whether it is working
Seven films, one ASA ruling and an agency change later, Nationwide's Dominic West campaign is the most effective piece of financial advertising in Britain. Here is the evidence and the verdict.
Banned adverts: the most famous UK ads the ASA pulled, and why
From Paddy Power's Pistorius ad to Iceland's orangutan and the 2026 HFSS cases: the UK's most complained-about and banned adverts, what the ASA ruled, and the rule behind each one.
ASA rulings this month: every advert banned in the UK and why
Every ASA ruling that went against an advertiser between 5 August and 2 September 2026, grouped by theme, with the rule cited and the lesson. Midnite, Boots, Sports Direct, YO! Sushi and more.
Hovis puts £4m behind first campaign under ABF ownership
Hovis has launched a £4m national push for "Strength Baked In", its first big campaign since Associated British Foods completed its takeover in July.