79/100BMP DDB gave the jokes to Rowan Atkinson and the product line to his assistant. Seventeen films, nine British Arrows, an IPA Gold and a cinema franchise later, a full review.
Vitality's new VCCP campaign puts Stanley the dachshund in a bike basket to coach a struggling cyclist uphill, as the insurer pitches itself as your health's best friend.
74/100Mother's minute of a man strutting in hot pants was the most complained about advert of 2015 and cleared by the ASA. Then MoneySuperMarket topped the table again in 2016.
Halifax's app and online banking close on 31 October 2026 and customers must move to the Lloyds Bank app. The full timeline, how to switch and what stays the same.
Go.Compare's marketing chief says awareness in the low 90s hid 'alarmingly low' preference because people found the ads irritating. Four years of turning the volume down has lifted preference 12 per cent.
Lloyds Banking Group is retiring the Halifax name: no new accounts, customers moved to the Lloyds app, branches rebranded through 2027. What it means, and what is being lost.
78/100Seven films, one ASA ruling and an agency change later, Nationwide's Dominic West campaign is the most effective piece of financial advertising in Britain. Here is the evidence and the verdict.