76/100The Andrex puppy: fifty years of getting away with it
A regulator killed the original 1972 script and a Labrador took the part. Half a century, roughly 130 films and a market share that went from 5% to 30% later, the puppy is still working.
Sector
Household
2articles
76/100
69/100Cillit Bang “Bang and the Dirt is Gone”: the shouting man who built a brand from nothing
JWT gave Reckitt Benckiser an infomercial, a penny and Neil Burgess shouting. A four per cent share in a year, an astroturfing scandal, an ASA ruling and a 2026 comeback.